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Consumer Response to Travel Site Performance

Looking back to the first iterations of travel Web sites, we can appreciate just how far technology has come. As advancements like high-speed connections began to replace the now archaic dial-up experience, consumers adjusted their expectations and demands of the companies they patronized. To gain a deeper understanding of the status of travelers' current online expectations, Akamai commissioned PhoCusWright to conduct a study examining key elements of the online consumer experience.

Acquirgy

Acquirgy offers the industry's most comprehensive array of search marketing solutions and consulting services to advertisers that outsource or manage search marketing in-house. Acquirgy also provides award-winning script- 2-screen full direct response television production and media services for broadcast distribution and online video. We uniquely employ proprietary systems that accurately track activity between channels to optimize media spend. Specializing in direct response marketing, our services are geared toward customer acquisition with a focus on ROI, and scaling volume. Clients include: Oriental Trading, Intuit, CDW, Euro-Pro, and the NY Times.

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