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| FEATURED PAPERS & RESOURCES |
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| Get Them Talking: How Growing Participation Chains Will Grow Sales |
| Interactions - no matter how small - drive conversations, leading to measurable business results. Ze Frank and Sam Decker share how to make the most of every interaction.
Why do timeshares offer so many freebies? Why do you ask customers to indicate if reviews are helpful?
It's all about participation. Interactions - no matter how small - drive conversations, which drive business results. |
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| Online meetings as alternative to business travel |
| Business travel is coming under closer scrutiny: In Germany alone, companies spend
approximately 50 billion euros on business travel every year.
To partially offset this expense, many companies are replacing business trips with online
meetings. With this technology, customers and partners are able to communicate with images and audio over the Internet, while special presentation functions reinforce the personal aspects of a meeting. Software licenses, Webcams, and headsets are worth the investments. Companies that use Web meetings discover new methods of collaboration and reduce their own output of greenhouse gases. |
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| Improving Lead Quality in B2B Search Marketing |
| Learn the 9 keys to improving the quality of your leads from your B2B search marketing efforts - simply and effectively - with this Business.com whitepaper. Download to learn more today! |
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| | Ad Networks
| | Ad Management, Affiliate Marketing, Behavioral Ad Networks, Co-Registration, CPM Ad Networks, Lead Generation, Mobile Advertising Networks, PPC Ad Networks, Rich Media | | Ad Serving
| | Banner Advertising, Graphical/CPM, Prestitials, Rich Media | | Email Marketing
| | Database and List Managers, Deliverability, Newsletter Design | | Emerging Marketing
| | Behavioral Marketing, Blog Marketing, Classified Advertising, Instant Messaging Marketing, International Marketing, Local Marketing, Loyalty And Retention, Microsites, Monitoring and Measurement, Online Video Marketing, Podcast Marketing, Press Release Marketing, Social Networking, Viral Marketing, Wiki Marketing | | Interactive Agencies
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| | Marketing Conferences
| | | Search Engines
| | Classified Advertising, Directories, Google, Internal Search, Local Search, Mobile Search, MSN / Live Search, Paid Inclusion, RSS And Feed Directories, Vertical Search, Yahoo | | Search Marketing
| | Bid Management, Branding, Competitive Analysis, Content Development, Content Syndication, Keyword Research Tools, Link Development, Pay Per Click Marketing, Search Engine / Directory Submission, Search Engine Optimization | | Website Analytics
| | A/B Testing, Conversion Analysis, Heatmapping And Eyetracking, Multivariate And Taguchi Method | | Website Development
| | Banner Design, Content Personalization, Conversion Testing, CRM And Sales Tools, Domain Names, E-Commerce Software, Google Adsense, Landing Pages, Persuasive Architecture, Usability, User-Centered Design, Webforms, Website Hosting, Website Navigation |
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SPECIAL REPORT |
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How to Drive Sales and Improve the User Experience Using Interactive Conversation
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When your site offers a complex solution that requires high level customer engagement, it is often a challenge to keep customers’ attention enough to convey the value of your product. Download this paper to learn how to increase conversion rates, and reduce website abandonment by forging a personalized and emotional connection between your brand and consumers on your site. |
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LIST YOUR PAPERS |
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Expose Your Company's White Papers To an Audience of IT Business Professionals and Buyers
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