Today, 75% of Twitter traffic and 65% of Salesforce.com traffic comes through APIs. But APIs are not just for the social Web. According to ProgrammableWeb.com, the number of open APIs being offered publicly over the Internet now exceeds 2000—up from just 32 in 2005. Opening APIs up to outside developers enables many technology start-ups to become platforms, by fostering developer communities tied to their core data or application resources. This translates into new reach (think Twitter’s rapid growth), revenue (think Salesforce.com’s AppExchange) or end user retention (think Facebook).
"Today's internet-dependent business landscape demands frequent system changes, higher throughput and increased reliability. If your new features and fixes do not hit the digital market quickly, user experience, customer retention and revenue all take a hit. DNS however, is a tool that can be used to both mitigate problems and optimize the performance and delivery of these systems. Read the latest O'Reilly book to understand how the DevOps approach combined with the fundamentals of DNS can:
• Use DNS as a means of distribution, deployment and high-availability
• Mitigate failure and minimize risk
• Improve system reliability and management
Get the O'Reilly Book!
Have you ever wondered how push notifications impact app user retention rates?
This first of its kind study analyzed the 90-days after first app open for 63 million new app users, comparing retention rates of those who received push notifications with those who did not.
We uncovered surprising, and critical, insights as well as devised recommendations on how to keep users engaged and decrease user churn.
This 61 page benchmark report is full of data points, insights and recommendations.
Download it to learn about:
• The impact of messaging at different intervals in the app user lifecycle
• Recommendations on when & what to message to increase new user retention rates
• Insights on the data specific to four key verticals - retail, media, sports & recreation and utility & productivity.
20% of customers will be responsible for 80% of profit – or
so says The Pareto Principle, also known as the “rule of the
vital few.” So, while marketers are trying hard to increase market
share, they should be equally (or even more) concerned about
nurturing the customer relationships they already have. That
means finding ways to strengthen bonds with your best
customers and figuring out how to turn good customers into
Personalization, truly helpful support, data-driven contextual
marketing, re-engagement strategies, gamification… There’s
an almost overwhelming number of options out there, each
touted as your golden key to an enduring bond with your users.
In the pages that follow, you’ll learn about five strategies to drive
engagement and retention with actionable tips from Selligent
clients – top brands that are at the forefront of creating and
sustaining customer loyalty.
Published By: App Annie
Published Date: Aug 26, 2016
Using App Annie Intelligence, we dove into the Google Play Store’s major categories to find the top apps and publishers. We also looked at macro trends like emerging market expansion, user retention rates (split by games and non-games), and tactics to optimize your user acquisition on the Android platform. Download the full report to get access to all these findings — and much more.
In our latest Good Push Index data study (examining more than 2,400 apps and 500 million push notifications), we reveal how push messaging influences mobile app users’ behavior, measuring both engagement and retention over a six-month period.
Published By: Mimecast
Published Date: Apr 16, 2009
According to industry analysts, email volume in organizations is growing by more than 30% annually, and the average user receives 7MB of data per day via email. if not more. As a result of this growth, the handling of email has become a critical business, IT and regulatory issue - driving the need for email archiving solutions. Most organizations looking for an email archiving solution are motivated by four reasons: mailbox/server management, compliance/records retention, eDiscovery/litigation support, and knowledge management/IP protection. In addition to these challenges, IT departments want to know how to control costs of the email environment, while keeping important data accessible for business, legal and regulatory users.
Published By: Mimecast
Published Date: Feb 05, 2010
According to industry analysts, email volume in organizations is growing by more than 30% annually, and the average user receives 7MB of data per day via email. As a result of this growth, the handling of email has become a critical business, IT and regulatory issue - driving the need for email archiving solutions. Most organizations looking for an email archiving solution are motivated by four reasons: mailbox/server management, compliance/records retention, eDiscovery/litigation support, and knowledge management/IP protection.
The AODA currently provides IT support and management for 32 remote offices serving approximately 1,000 end users. In a field dependent upon the highest standards of data integrity, protection and retention, it was critical for the AODA to implement the disaster recovery (DR) and business continuity solutions necessary for fulfillment of its objectives.
Workforce mobilization has become a key competitive requirement for most organizations. However, enabling mobility is more than just providing laptops and mobile phones to users and sending them out into the field. It's about selecting the appropriate technologies and developing the right user experience.
Published By: Localytics
Published Date: Jul 18, 2014
Whether your business model is driven by in-app advertising, purchases, or paid subscriptions, driving your revenue is fundamentally dependent on personalization and engagement. The metrics are available, but identifying which are the most important for tracking engagement and are the most actionable can be tricky.
Are you responding in real time to your prospects and customers while they are engaged on your website or in your online application?
The future of B2B Marketing is Personalization. With it, you can get to know what your visitors and users are doing and then deliver targeted and personalized content that will allow you to boost conversion rates and improve customer communication and retention.
This FREE eBook will show you how Millard Brown Digital's SaaS application, Compete PRO got a 26% lift in retention with Real-Time Web Personalization.