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Published By: Absolute Software     Published Date: Dec 20, 2012
This IDC document presents highlights from the Adopting Mobility in the Enterprise Executive Roundtable held in New York City.
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security, mobile, cloud, tablet, consumerization, business technology
    
Absolute Software
Published By: Absolute Software     Published Date: Jan 02, 2013
The growing use of tablets, smartphones, and ultrabooks makes enpoint governance, risk management, and compliance (GRC) more challenging.
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absolute software, grc strategy, adjust your endpoint, enpoint governance, security
    
Absolute Software
Published By: Adobe     Published Date: May 16, 2012
Recently, Adobe gathered a panel of executives from Condé Nast, National Geographic, Newsday, and other publishers to discuss their organizations' efforts to create a new breed of e-publications based on the mobile computing power of the tablet.
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cs5.5, creative suite, adobe, adobe creative suite, 5.5 master collection, pulitzer, print, broadcast
    
Adobe
Published By: Adobe     Published Date: Jul 13, 2012
Marketers, retailers, content owners and technology firms are more focused than ever on obtaining results from investments in digital marketing.
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emarketing, cloud computing, smartphone, tablet, ereader, mobile video, online video, e-commerce
    
Adobe
Published By: Adobe     Published Date: Oct 19, 2012
As consumers access online content on more devices - computers, smartphones, tablets and even gaming consoles - managing and delivering digital content has grown exponentially more complex. Learn how rethinking WCM will help you thrive in complexity.
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mobile content management, cms, content management systems, wcm, web content management, mobile content planning, mobile applications, software development
    
Adobe
Published By: Adobe     Published Date: Jan 31, 2013
In this report, Forrester Research gives you the tools and processes you need to act on digital customer experience improvements across touch points like websites, mobile phones, and tablets.
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web experiences, adobe, digital experiences, forrester, mobile websites, mobile behavior, customer experience
    
Adobe
Published By: Adobe     Published Date: Aug 22, 2013
This report gives customer experience professionals the tools and processes they need to act on digital customer experience improvement across touchpoints like websites, mobile phones, and tablets. Forrester recommends 10 tactics for evaluating digital touchpoints and determining customers' needs, proven and emerging methodologies for redesigning digital interactions, and best practices for ensuring that your digital experiences support your business objectives.
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customer experience management, digital experiences, customer experience, interactive marketing, customer experience/engagement
    
Adobe
Published By: Adobe     Published Date: Aug 22, 2013
With the exponential growth of smartphone and tablet use for search, research, and online purchases, mobile is quickly becoming the focal point of digital marketing. For most marketers, these increasingly ubiquitous devices are transforming the way customers engage with companies and their brands. Recent Adobe Digital Index reports have confirmed that smartphone and tablet traffic is rapidly on the rise, making these channels that advertisers need to be paying attention to as mobility trends continue to evolve.
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search, search marketing, mobile marketing, mobile marketing trends, mobility trends
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Using mobile sites, apps, and emerging technologies to build loyalty.
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adobe, mobile consumer survey, mobile devices and tablets, digital marketers, market segmentation, tablet-specific strategies, mobile websites, applications
    
Adobe
Published By: Adobe     Published Date: Nov 25, 2013
For the past several years, the nature of enterprise productivity has been forever changed by the new breed of mobile devices. Personal smartphones and tablets are everywhere. Gone are the days when every enterprise gave its employees a security-focused BlackBerry. Cloud-based productivity apps can be downloaded in seconds. Compared to even a few years ago, enterprises are operating in a new world. Please download whitepaper to learn more.
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mobile devices, compatibility, cloud-based, enterprise, enterprise productivity, productivity apps, security-focused, smartphones tablets
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
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forbes, adobe, mobile marketing, mobile applications, apps. mobile apps, digital marketing, customer engagement, marketing strategy
    
Adobe
Published By: Adobe     Published Date: Jul 09, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
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apps that engage, mobile engagement, mobile and tablet apps, best practices for mobile apps, social media, interactive/pr agencies, interactive marketing, marketing software
    
Adobe
Published By: Adobe     Published Date: Feb 03, 2015
This White Paper provides information on new trends and key findings of Digital Publication Platforms.
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digital publication platform, content marketing, social media, content management systems, interactive marketing, customer experience/engagement, reputation monitoring
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
This paper discusses the features of Digital Publishing Suite that enable companies to drive sales impact through tablets.
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sales apps, digital sales tools, driving sales through tablets, dps, digital publishing suites, internet marketing, marketing research, sales
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
This paper discusses the features of Digital Publishing Suite that enable companies to drive sales impact through tablets.
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sales apps, digital sales tools, driving sales through tablets, dps, digital publishing suites, internet marketing, marketing research, sales
    
Adobe
Published By: Adobe     Published Date: May 13, 2015
This paper discusses the features of Digital Publishing Suite that enable companies to drive sales impact through tablets.
Tags : 
sales apps, digital sales tools, driving sales through tablets, dps, digital publishing suites, internet marketing, marketing research, sales
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
This paper discusses the features of Digital Publishing Suite that enable these and other companies to drive sales impact through tablets.
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digital marketing, sales, sales enablement apps, mobile sales enablement, crm, digital publishing, mobility, mobile devices
    
Adobe
Published By: Adobe     Published Date: Apr 25, 2016
Diese Entwicklung lässt sich zwar mit Statistiken (siehe Seitenleiste) belegen, am deutlichsten zeigt sie sich jedoch im täglichen Leben. Sei es der Jogger, der sein Laufpensum mit dem Telefon überprüft, die Mutter, die sich mit ihren Kindern den Nachthimmel über eine Astronomie-App auf dem Tablet ansieht, der Hauseigentümer, der mithilfe einer Zeitschriften-App in der Lage ist, selbst eine Reparatur durchzuführen, oder jeder Kunde, der sich sein Getränk an einem „Coke Freestyle“-Automaten zusammenstellt oder seinen morgendlichen Kaffee über die Starbucks-App bestellt. Die Liste ließe sich beliebig fortführen.
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mobile lifecycle, mobile device management, mobile marketing
    
Adobe
Published By: Adobe     Published Date: Jul 04, 2016
More and more interactions are shifting from the desktop to smartphones and tablets, so the value of that screen and the massive potential it represents grows daily. As do the opportunitie —and potential pitfalls—for marketers.
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mobile, mobility, customer interaction, mobile devices, crm solutions/software, customer experience/engagement, mobile marketing
    
Adobe
Published By: Adobe     Published Date: May 15, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014.
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adobe, adobe digital index, benchmarking, marketing, smartphone, tablet, stick rate, conversion rate
    
Adobe
Published By: Adobe     Published Date: May 15, 2014
From web-enabled wristwatches to high-resolution tablets, new mobile devices are popping up all the time, and customers expect your content to work flawlessly and look great across all of them. But that doesn’t mean you have to keep re-inventing your digital assets for every new innovation.
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adobe, web design, responsive web design, brand awareness, customer engagement, web analytics, smartphone, tablet
    
Adobe
Published By: Adobe     Published Date: Nov 05, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014.
Tags : 
adobe, adobe digital index, benchmarking, marketing, smartphone, tablet, stick rate, conversion rate
    
Adobe
Published By: Adobe     Published Date: Jul 09, 2015
Com o crescimento explosivo no uso de smartphones e tablets nos últimos cinco anos, a maioria dos profissionais de marketing desenvolveu estratégias para atrair clientes através de canais mobile. Nessa pesquisa, descobrimos que esses profissionais aprenderam a atingir os clientes por meio de dispositivos e plataformas, além de adaptar seus investimentos mobile à medida que eles se desenvolvem. Também analisamos e avaliamos as melhores práticas desses profissionais, de setores como: mídia e entretenimento, varejo e comércio, serviços financeiros, B2B e alta tecnologia. A pesquisa oferece uma visão geral dos investimentos em mobilidade pelos principais pro ssionais de marketing e o que é preciso para manter a liderança.
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adobe, líderes, mobilidade, estratégia, web, tecnologia, email marketing, emerging marketing
    
Adobe
Published By: Adobe     Published Date: Jul 28, 2015
Download the Adobe Mobile Marketing Survey to discover the big-picture view of investments in mobile by leading marketers—and what it will take to stay on top.
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adobe creative cloud, mobile marketing, mobile devices, smartphones, tablets, mobile strategy, mobile app innovation
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
By 2025, it’s projected that consumers will purchase 70 million virtual reality devices every year. This creates a major opportunity for TV networks and MVPDs to go beyond the smartphone and tablet and engage customers in a whole new immersive world. Read our guide, Capitalizing on Viewers’ Hunger for Virtual and Augmented Reality, and learn: • Six ways to delight viewers with virtual and augmented reality enhanced experiences • Untapped opportunities in the evolving VR and AR landscape, and how to monetize them • Key Adobe investments that will enable end-to-end video delivery in VR and AR
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virtual reality, augmented reality, monetize vr and ar, video delivery, adobe primetime, business technology, customer experience/engagement
    
Adobe
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