eMarketingPapers
Home
About Us
List Your Papers
    
> Research Library > Marketing > CRM & Customer Care

Related Topics

Add Research

Get your company's research in the hands of targeted business professionals.

CRM & Customer Care

Results 301 - 325 of 995Sort Results By: Published Date | Title | Company Name
White Paper Published By: Turn     Published Date: Mar 27, 2014
Download this report to learn about the Digital Elite, the world's most valuable audience.
Tags : 
turn, marketing, global marketing, global digital audience, cross-channel brand
    
Turn
White Paper Published By: Turn     Published Date: Mar 27, 2014
Download this report to learn more about where and when to find the Digital Elite.
Tags : 
turn, marketing, global marketing, global audience, global digital audience
    
Turn
White Paper Published By: Aimia     Published Date: Mar 25, 2014
Identify the most important inflection points along your customer journey from curious newcomers to brand loyalists. In this Retail Brief, learn the 10 most important loyalty moments of truth — and offer a few guidelines for getting them right.
Tags : 
aimia, inflection points, marketing, customer loyalty, customer interaction
    
Aimia
White Paper Published By: IBM     Published Date: Mar 13, 2014
When it comes to design patterns, the battle between push and pull has been ongoing since the start. Both models have their place. But the authors of this IBM® Redbooks® Point-of-View article, including IBM WebSphere® VP Jerry Cuomo, argue that in many situations, pushing data to users as it changes can consume far fewer resources than a conventional pull pattern.
Tags : 
ibm, ibm redbooks, ibm websphere, marketing, mobile
    
IBM
White Paper Published By: IBM     Published Date: Mar 13, 2014
Learn how your business can improve its customer service by providing a seamless multichannel experience across all channels.
Tags : 
ibm, ibm enterprise marketing management, emm, ebusiness, ecommerce
    
IBM
White Paper Published By: IBM     Published Date: Mar 13, 2014
Learn how your e-business can improve its overall online customer experience by understanding why customers behave the way they do.
Tags : 
ibm, ibm enterprise marketing management, emm, ebusiness, ecommerce
    
IBM
White Paper Published By: Marketo     Published Date: Mar 13, 2014
In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.
Tags : 
marketo, sales, marketing, collaboration, sales tactics
    
Marketo
White Paper Published By: Acxiom Corporation     Published Date: Mar 12, 2014
If you are responsible for online advertising, this report is going to change the way you look at your banner ads forever. It did for us. But, step one on the road to this transformation was deciding exactly what to measure. Download this whitepaper to learn about a new measurement approach that proves banner ads boost offline sales.
Tags : 
acxiom, marketing, measurement, banner ads, display advertising
    
Acxiom Corporation
White Paper Published By: Teradata     Published Date: Mar 10, 2014
We evaluate vendors providing applications that support the management of marketing resources, such as plans, people, budgets, projects, tasks, assets and cycle times. This Magic Quadrant will help marketing leaders and CIOs find an MRM solution to better manage their marketing resources.
Tags : 
teradata, marketing resource management, magic quadrant, brandmaker, brandsystems
    
Teradata
Webinar Published By: Oracle     Published Date: Mar 04, 2014
Empowering People, Powering Brands: Empower Your Agents
Tags : 
oracle, crm, powering brands, empower, agents
    
Oracle
White Paper Published By: Adobe     Published Date: Feb 20, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
Tags : 
forbes, adobe, mobile marketing, mobile applications, apps. mobile apps
    
Adobe
White Paper Published By: Adobe     Published Date: Feb 20, 2014
Most brands would love to have their apps among the top 25 most downloaded apps on the Apple App Store or Google Play. With more than one million apps available, there’s a great risk that your app won’t stand out from the crowd. Marketers need to make sure their core target audiences will first download and then regularly use their apps, without spending huge promotion budgets. This report will analyze how consumers discover apps and will provide some guidelines on how to promote your apps.
Tags : 
forrester, adobe, mobile app promotion, mobile app, mobile applications
    
Adobe
White Paper Published By: IBM     Published Date: Feb 14, 2014
People, machines, data, processes are more connected than ever before, in more ways, and at a pace not previously envisioned. Because of this, the means of user interaction are evolving rapidly, and the outcome is an explosion of information increasing at epic rates. Both the opportunity and the challenge for an organization is to execute a strategy to most effectively participate in, exploit and derive ongoing value from the expansive digital world. To evaluate and ultimately better facilitate this, many organizations are specifically defining a digital strategy as part of their overall general business strategy. Central to that digital strategy is the digital experience.
Tags : 
ibm, social media, marketing, crm, customer interaction
    
IBM
White Paper Published By: IBM     Published Date: Feb 14, 2014
Transforming the way enterprises work to better capitalize on our most valuable resource: people. As one of the world’s leading social businesses, IBM empowers more than 430,000 employees around the globe to know more, do more and deliver more value where and when it matters most. And by extending social capabilities outside the organization, IBM has been able to empower and strengthen connections with clients, IBM Business Partners, suppliers and other stakeholders to tap new opportunities for growth while building brand value.
Tags : 
ibm, social business, marketing social media, innovation, collaboration
    
IBM
White Paper Published By: IBM     Published Date: Feb 14, 2014
"Welcome to the age of Social CRM, a different way of thinking about customer relationship management that focuses on using social media to enhance customer engagement. How prepared are companies to make this shift? Despite widespread adoption of social media, for most, Social CRM is still in its early stages, execution is patchy and concerns about ROI remain. To fully exploit the power of social media to connect with customers, organizations need to move beyond isolated projects to integrated programs and, ultimately, a Social CRM strategy."
Tags : 
ibm, marketing, social media, crm, social crm
    
IBM
White Paper Published By: IBM     Published Date: Feb 14, 2014
A social business is an organization whose culture and systems encourage networks of people to create business value. Social businesses connect individuals, so they can rapidly share information, knowledge and ideas by having conversations and publishing informal content. They analyze social content from multiple channels and sources, in addition to structured data, to gain insights from both external and internal stakeholders. When those things happen, innovation and business execution rates increase, better decisions are made, and customers and employees are more engaged and satisfied. Social businesses enjoy lower operating costs, faster speed-to-market, improved customer and employee engagement, and increased profitability. Many organizations don’t fully appreciate the magnitude of the value creation potential of social business.
Tags : 
ibm, social business, marketing, social media, marketing management
    
IBM
Webinar Published By: Badgeville     Published Date: Feb 13, 2014
Game applications in business result in both long and short-term success. Short-term effects will occur quickly, while proper implementation and use of game psychology will enable business leaders to maintain this success in the long-term. Gain valuable insights into both long and short-term gamification success from these industry visionaries, and learn how to harness the power of games to fundamentally change the nature of work.
Tags : 
gamfiication, gamify, engagement, bunchball, gigya
    
Badgeville
White Paper Published By: IBM     Published Date: Feb 10, 2014
Customer Intimacy has become an essential driver for company success.In this white paper, you’ll learn how customer intimacy can be implemented at your organization in five practical steps.
Tags : 
ibm, business analytics, customer analytics, crm, customer service
    
IBM
White Paper Published By: IBM     Published Date: Feb 10, 2014
The closer your organization gets to your customers, the more successful it will be. Learn how to take customer relationships to a new level of intimacy using a combination of business intelligence and predictive analytics software.
Tags : 
ibm, king fish media, business analytics, insights, business intelligence software
    
IBM
Case Study Published By: IBM     Published Date: Feb 10, 2014
Working with BrightStar Partners, an Avnet Services company, and IBM, the PDZA team has developed a new analytics solution that combines real-time weather data with ticket sales and attendance information to help forecast visitor numbers much more accurately than ever before.
Tags : 
ibm, brightstar, business analytics, software, ibm cognos business intelligence
    
IBM
White Paper Published By: LogMeIn     Published Date: Jan 29, 2014
Built on the results of an annual survey of Internet shoppers worldwide, the 2013 Live Chat Effectiveness report outlines Internet shopper communication and purchasing behavior and preferences. The report includes findings specific to live chat technology, as well as other engagement channels, such as phone, email and social media. In this year’s report, we explore how Internet shoppers use these various channels to inform purchase decisions and seek help from customer service. Readers will learn the channels that shoppers prefer in given scenarios and how to prepare their teams for optimal engagement.
Tags : 
live chat report, social media, purchasing behavior, logmein, internet shoppers
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Jan 29, 2014
A Quick Guide for More Profitable Sales Meetings.
Tags : 
logmein, client expectations, sales meetings, sales, build relationships
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Jan 29, 2014
eMarketer reports on multichannel customer services and provides best practices for building retail loyalty
Tags : 
multichannel customer services, best practices, customer, customer service, retail
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Jan 29, 2014
Communicate the strategic initiatives of the support desk, the business impact of customer satisfaction, and the tools (remote support) that impact customer satisfaction
Tags : 
logmein, logmein rescue, customer service, customer support, customer satisfaction
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Jan 29, 2014
This guide will identify some key ways to keep the Service Desk human and ensure that customer service stays at the front and center of everything that the Service Desk does.
Tags : 
logmein, customer service, service desk, customer support, software
    
LogMeIn
Start   Previous    6 7 8 9 10 11 12 13 14 15 16 17 18 19 20    Next    End


Sub-Categories: CRM Solutions/Software, Customer Experience/Engagement

Search Research Library