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CRM & Customer Care

Results 301 - 325 of 793Sort Results By: Published Date | Title | Company Name
White Paper Published By: Epsilon     Published Date: Aug 23, 2012
As competition increases, financial institutions need to enhance the overall mobile banking experience to stay relevant and better meet customers' demands and constantly changing needs.
Tags : 
mobile banking, mobile sites, text banking, mobile apps, mobile behavior
    
Epsilon
White Paper Published By: Epsilon     Published Date: Aug 23, 2012
Onboarding is a critical marketing process that helps dial in new and existing customers to your organization, introduces products to meet specific needs, and ends with high-touch service that engages consumers.for the long term.
Tags : 
onboarding, account retention, crm, customer relationship marekting, customer retention strategies
    
Epsilon
White Paper Published By: Epsilon     Published Date: Aug 23, 2012
By focusing more on the customer, banks can not only acquire new prospects, but boost retention and raise profitability to keep consumers loyal and returning for the long term.
Tags : 
customer experience marketing, cem, crm, crm, customer retention
    
Epsilon
White Paper Published By: Epsilon     Published Date: Aug 23, 2012
Insurance marketers must learn to identify the right audience with the right products at the right time to ensure success.
Tags : 
insurance, product bundling, customer retention strategies, crm, cem
    
Epsilon
White Paper Published By: FunMobility     Published Date: Aug 21, 2012
While many retailers today are anxious about how the mobile explosion will impact their business, the reality is that mobile holds the key to retail success on multiple levels
Tags : 
mobile engagement, crm, customer relationship management, mobile strategy, qr codes
    
FunMobility
Webinar Published By: FunMobility     Published Date: Aug 21, 2012
Going mobile can be challenging. "Beyond Check-ins, Mobile Strategies for the Future of Retail" will give insight on how marketers can capture consumers' attention and loyalty using mobile engagement. Over 40% of shoppers carry a smartphone in retail environments, which offers brands the opportunity to interact with customers beyond their brick and mortar stores. Find out how brands, CPGs and retailers can add real value to their customers' retail shopping experience.
Tags : 
crm, customer engagement, mobile, mobile strategy, webinar
    
FunMobility
Webinar Published By: Neustar     Published Date: Aug 20, 2012
Attendees will learn how Arnold Worldwide combined advertising acumen with laser-like analytics to help a big brand build a comprehensive marketing strategy, refine its tactics, and help them understand not only who, within their industry are the best customers but also how to identify growth potential in key segments that are aligned with its business goals.
Tags : 
segmentation, marketing analytics, brand marketing, consumer analtyics, customer analytics
    
Neustar
Webinar Published By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
Tags : 
web analytics, site optimization, segmentation, customize messaging, custom offers
    
Neustar
White Paper Published By: Limelight     Published Date: Aug 15, 2012
This whitepaper poses the argument that choosing a solution to provide multi-screen delivery of your content can have a major impact on the efficiency of your publishing workflow and, ultimately, your bottom line
Tags : 
workflow management, workflow efficiency, cloud, content publishing, content delivery
    
Limelight
White Paper Published By: Experian QAS     Published Date: Aug 09, 2012
Experian® and Moody's Analytics® just released their quarterly report on small businesses and the results provided deep insight into the future of the U.S. economy. To understand how your business may be impacted, download the full report for free today!
Tags : 
small business, experian, moody analytics, business analytics, economy
    
Experian QAS
White Paper Published By: Wildfire Interactive     Published Date: Aug 08, 2012
On average, only 17% of fans share a brand's campaign with friends and family. But top-performing social brands get 39% of their fans to share their campaigns.
Tags : 
wildfire, superbrands, superfans, best practices, fan growth
    
Wildfire Interactive
Webinar Published By: IBM     Published Date: Aug 07, 2012
View this demo to find out how IBM SPSS® solutions for predictive customer analytics can deliver deep customer insights that help you tune your marketing efforts-effectively and efficiently attracting new customers, nurturing customer relationships and retaining ideal customers. Watch how IBM SPSS software uses existing customer information to help you do the following: Identify your best customers for targeted marketing programs with customer segmentation, cluster and profiling techniques; confidently predict which customers will respond to your offers with powerful predictive models; get more out of every customer interaction by delivering real-time, predictive intelligence to front-line decision makers; and enrich and deepen your customer insight with social media analytics.
Tags : 
predictive customer analytics, ibm, decision management, consumer insight, customer
    
IBM
White Paper Published By: Optify     Published Date: Aug 03, 2012
Discover how to drive higher-quality inbound leads from SEO and social media with this practical 3-step guide.
Tags : 
inbound marketing, optify, lead generation, seo, search engine optimization
    
Optify
White Paper Published By: Gleanster     Published Date: Jul 26, 2012
This Deep Dive analyst report looks at the experiences of more than 75 retailers and consumer brands that have outperformed their industry peers with respect to their mobile marketing initiatives. It explains that much of this improvement can be attributed to the notion of Mobile Relationship Management.
Tags : 
marketing, mobile marketing, gleanster, mobile relationship, emerging marketing
    
Gleanster
Webinar Published By: Ensighten     Published Date: Jul 25, 2012
This video will teach you how tag management systems increase ROI from 3rd party tags, improve analytics and customer satisfaction.
Tags : 
web analytics, ensighten, marketing, tag management, tag marketing
    
Ensighten
White Paper Published By: Ensighten     Published Date: Jul 17, 2012
Learn how Tag Management Systems optimize deployment, performance and ROI of digital marketing, while accelerating page load. Add, remove and modify all third-party services like web analytics and conversion pixels via a single interface.
Tags : 
tag management, digital marketing, web marketing, web analytics, digital advertising
    
Ensighten
White Paper Published By: Bronto     Published Date: Jul 16, 2012
The third and final piece in our RFM series highlights multiple email marketing strategies for analyzing a subscriber's Monetary value. As proven over many years with RFM analysis, marketers know that their highest spending customer segment is statistically more likely to spend again than their lower performing spending segments.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
Welcome to Part 2 of our series where we explore the many opportunities yielded by integrating Recency, Frequency, Monetary(RFM) analysis into your email marketing program in order to lift your pivotal Key Performance Indicators (KPIs). Download Part 2 to learn more.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
Regardless of what the email metrics say, there is always room for improvement. In any competitive environment, you never want to settle for good enough. Here we cover seven areas most commonly in need of a refresh.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
Email marketers should be leveraging the use of Recency, Frequency, Monetary (RFM) analysis to uncover optimal segments and untapped opportunities within their email marketing program. Email marketing provides real time data about subscriber behavior, which is ideal for RFM analysis. In order to use each metric fully we will focus on the undeniable power of Recency first.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
Acquiring addresses is as essential as creating a targeted message. Learn where the best places are to start and how you can continue to grow strong lists over time. Download this whitepaper to learn more.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
Transactional messages are the most opened among message types. Find out the keys that will let you take advantage of this and drive more revenue from your transactional messages.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
The results of the Strategy-as-a-Service projects were presented during Beadaholique's Executive Review. In these reviews, the Marketing Strategist outlined all of the Action Items that had been developed, baselines and resulting metrics, any obstacles encountered and forward-looking goals and projects.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: Bronto     Published Date: Jul 16, 2012
Discover how leading e-commerce brands are tapping into the popularity of social media channels in combination with the proven strength of existing channels, like email.
Tags : 
bronto, marketing, email marketing, marketing campaigns, social media
    
Bronto
White Paper Published By: IBM     Published Date: Jul 02, 2012
IBM recently commissioned Forrester Consulting to evaluate how businesses are changing in the face of today's business environment. Read this report to learn the four key findings driving business decisions today including the customer experience, touchpoints, lack of internal collaboration and non-technology hurdles to business transformation.
Tags : 
forrester, ibm, customer, business, customer experience/engagement
    
IBM
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Sub-Categories: CRM Solutions/Software, Customer Experience/Engagement

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