White Paper Published By: Affirm
Published Date: Sep 16, 2015
Millennials’ purchasing power will soon exceed that of every other generation, yet the key factors that influence their purchasing decisions are sometimes a mystery to merchants. Selling to Millennial consumers requires knowing these factors – and acting upon them. This article will help explain these factors and provide valuable actionable tips to help you succeed in converting Millennials to loyal customers.
White Paper Published By: Oracle
Published Date: Sep 14, 2015
This paper shows how Industry leaders have embraced the multi-channel ‘connected customer’ and are distancing themselves from the competition by addressing the three components of a modern customer experience
White Paper Published By: Equinix
Published Date: Aug 14, 2015
This report reveals how media companies and broadcasters must consider new strategies to meet rising expectations and maintain audience share due to the increasingly wide audience with an insatiable hunger for content.
White Paper Published By: Marketo
Published Date: Jun 26, 2015
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.
White Paper Published By: Yotpo
Published Date: Aug 12, 2015
Choosing the right reviews solution is one of the most important decisions you’ll make for your business. All reviews solutions are not created equally, so how do you know which one to pick? Learn about your options so you can make the best choice.
White Paper Published By: Socialbakers
Published Date: Aug 05, 2015
The benefits of running a truly social business are many - driving shorter sales cycles, improving customer care, innovating your talent recruitment strategies, and improving how you coordinate your organization from top to bottom in pursuing unified goals.