eMarketingPapers
Home
About Us
List Your Papers
    
> Research Library > Marketing > Emerging Marketing > Social Media Marketing

Add Research

Get your company's research in the hands of targeted business professionals.

Social Media Marketing

Results 201 - 225 of 381Sort Results By: Published Date | Title | Company Name
White Paper Published By: IBM     Published Date: Nov 09, 2011
Learn how you can transform your marketing practices into interactive marketing!
Tags : 
customer, unica, cross-channel, cross channel marketing, interactive
    
IBM
White Paper Published By: IBM     Published Date: Nov 09, 2011
Findings From Forrester's Q4 2010 Survey Of Customer Intelligence Professionals
Tags : 
marketing, unica, technology, adoption, customer intelligence
    
IBM
White Paper Published By: IBM     Published Date: Nov 09, 2011
Learn how Unica provides a MAP with a high level of customizable business rules and processes!
Tags : 
marketing, map, marketing automation, sirius assesments, unica
    
IBM
Case Study Published By: iKnowtion     Published Date: Nov 09, 2011
A strong, multi-media advertising plan worked until sales started to decline. Using marketing mix modeling iKnowtion, helped this company understand the changing effectiveness of various media, and the impact these trends had on the customers acquired.
Tags : 
crm strategies, media effectiveness, strategy, development, mix modeling
    
iKnowtion
White Paper Published By: Reevoo     Published Date: Nov 03, 2011
Social shopping has changed the purchase journey beyond all recognition. Get a grip on the new social purchase journey. Get your free whitepaper now!
Tags : 
social commerce, social media, social media for business, social network, marketing
    
Reevoo
White Paper Published By: Limelight Networks     Published Date: Nov 02, 2011
Learn how to turn content assets into online consumer engagement and higher web conversions.
Tags : 
content assets, content marketing, engagement, web conversion, limeilght
    
Limelight Networks
White Paper Published By: IBM Software     Published Date: Oct 24, 2011
Read this paper to learn how to combine powerful analytical techniques with your existing fraud detection and prevention efforts.
Tags : 
ibm, predictive analytics, collaboration, insights, integration
    
IBM Software
White Paper Published By: IBM Software     Published Date: Oct 24, 2011
This paper describes how to build a proactive threat and risk strategy based on predictive analytics and provides real life examples of the benefits.
Tags : 
ibm, predictive analytics, collaboration, insights, integration
    
IBM Software
White Paper Published By: IBM Software     Published Date: Oct 24, 2011
In this technical white paper from IBM, learn how predictive analytics can be used to detect internal and external threats to your organization.
Tags : 
ibm, predictive analytics, collaboration, insights, integration
    
IBM Software
White Paper Published By: IBM Software     Published Date: Oct 24, 2011
Read this white paper from IBM to learn about applying predictive analytics to claims management, including the typical ROI achieved and much more!
Tags : 
data analysis, ibm data analysis, smarter planet new intelligence, rfid, sensors and actuators
    
IBM Software
White Paper Published By: PR Newswire     Published Date: Oct 21, 2011
In this white paper, learn how three pioneering companies - Dell, IBM and Zendesk - created and evolved their social media marketing practices to powerful effect with their customers, partners and prospects.
Tags : 
dell, ibm, zendesk, active social listening, social echo
    
PR Newswire
White Paper Published By: Limelight Networks     Published Date: Oct 17, 2011
An effective mobile website experience is essential to your brand's success. In this report, learn: . Insights on how to extend your brand image effectively across mobile devices . Tips for targeting multiple mobile platforms . Strategies for optimizing content publishing and performance
Tags : 
mobile strategy, mobile site, mobile website, mobile marketing, mobile web
    
Limelight Networks
White Paper Published By: CFO.com     Published Date: Sep 21, 2011
CFO magazine explored trends in the procurement of technology, financial services and other services by U.S. corporations. The study, "The Senior Finance Team and Corporate Purchasing Decisions: Product and Service Investment Plans, Vendor Selection Process, and the Impact of Media on the Decision Making Process" identifies the extent and types of purchases that companies will make, the role of the finance team in corporate purchasing decisions, the criteria used for vendor selection, and the trends and influence of various types of media on vendor choices.
Tags : 
cfo.com, technology, financial services, company purchases, vendor selection
    
CFO.com
White Paper Published By: Echosign     Published Date: Sep 19, 2011
Leading companies recognize the importance of eSignatures. This Buyer's Guide lets you know what to look for in an eSignature solutions vendor.
Tags : 
digital signature, electronic signature, electronic signatures, digital signatures, e-signature
    
Echosign
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
10 tips for expanding your behavioral knowledge base, shaping your content and leveraging timing so you deliver the ideal message at the perfect moment, plus real-life examples of how companies have made it happen.
Tags : 
silverpop, marketing, right message, email, social media
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
"From" names and subject lines help determine whether recipients ignore, delete or open your messages. Learn what makes an effective "From" name, key factors that affect subject lines, and how mobile and social are changing the game.
Tags : 
silverpop, email, marketing, mobile, social media
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
The way we communicate is moving-literally. Smart phones are outselling PCs, and tablet sales are expected to outpace desktop sales by 2013. But although the screens may be smaller, the possibilities for engagement are larger than ever.
Tags : 
silverpop, social media, smart phones, marketing, customer engagement
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
To gain a better understanding of how today's marketers are using-and plan to use-various mocial mediums to communicate with customers, Silverpop polled more than 500 online marketers regarding their use of social, email, mobile and local forms of communication.
Tags : 
silverpop, marketing, customer communication, social media, customer experience/engagement
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
New innovations in marketing automation now enable savvy, self-sufficient marketers to easily develop more comprehensive lead-scoring models that, along with Web tracking, behavioral targeting and careful segmentation, can lead to more sophisticated nurturing programs that better educate and engage prospects and increase your chances of making a sale.
Tags : 
silverpop, marketing, behavioral targeting, segmentation, social media
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
With the growth of email marketing flooding inboxes, the pressure has never been greater to deliver highly compelling and creative communications programs. With more companies sending out more emails, you've got to do more to position your program above the competitive fray.
Tags : 
silverpop, drive renewal, cross-promote, url, landing pages
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
The most successful marketers will be those who stand out by infusing their content with a more human feel. Here are five tips and tactics guaranteed to strengthen your messages and delight your subscribers.
Tags : 
silverpop, humanizing content, personal attention, social media, web analytics
    
Silverpop
White Paper Published By: Silverpop     Published Date: Sep 19, 2011
Most marketers make some effort to take advantage of the big buying season, but have your initiatives started getting more lukewarm than a neglected cup of hot cocoa? This season, to really maximize your revenue, freshen up your campaigns by adding some new twists to your traditional holiday marketing initiatives.
Tags : 
silverpop, marketing, holiday twists, revenue, social media
    
Silverpop
White Paper Published By: Acquia     Published Date: Sep 13, 2011
More and more, Open Source presents not only a cost alternative, but instead an innovation alternative, to proprietary enterprise software products. This paper compares the total cost of ownership of the Open Source Social Publishing Drupal solution to various proprietary Content Management systems.
Tags : 
acquia, tco, open source social publishing, business software, drupal
    
Acquia
White Paper Published By: IBM Unica     Published Date: Sep 08, 2011
According to Unica team, this ebook teaches how the right Interactive Marketing solution can help marketers engage their customers.
Tags : 
ibm, unica, marketing ebook, interactive, social media
    
IBM Unica
White Paper Published By: IBM Unica     Published Date: Sep 08, 2011
The proliferation of marketing channels, and the explosion of data, pose a wealth of challenges for marketers making crucial calls for 2011. The results of Unica's annual survey of marketers reveal 11 key trends in marketing for 2011.
Tags : 
ibm, unica, marketing trends, annual survey, social media trends
    
IBM Unica
Start   Previous    2 3 4 5 6 7 8 9 10 11 12 13 14 15 16    Next    End
Search Research Library