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Traditional Marketing

Results 1 - 25 of 835Sort Results By: Published Date | Title | Company Name
Webinar Published By: CrownPeak     Published Date: Apr 26, 2016
Drive Sales and Build Your Brand with Better Personas
Tags : 
brand, personas, finance, audience, experience
    
CrownPeak
White Paper Published By: CrowdTwist     Published Date: Apr 18, 2016
Brand advocates are 50 percent more likely to influence a purchase over non-advocates. Yet turning your superfans into brand advocates doesn’t happen overnight. You must first understand how to identify your loyal followers and nurture those relationships to keep your superfans engaged for the long term.
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loyalty, advocacy, fans, superfans, loyalty
    
CrowdTwist
White Paper Published By: Meltwater     Published Date: Apr 13, 2016
This eBook outlines what it takes to turn your social media program into a full fledged social business.
Tags : 
best practices, social media, communications, brand awareness, business optimization
    
Meltwater
White Paper Published By: Meltwater     Published Date: Apr 13, 2016
Chances are, you’ve already seen a lot of buzz around content marketing and its effectiveness as a marketing tactic. But what exactly is content marketing?
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marketing, content marketing, best practices, business optimization, public relations
    
Meltwater
White Paper Published By: Meltwater     Published Date: Apr 13, 2016
Everyone needs something to strive for to keep them on track. When you (or your boss) is wondering if you’re doing a good job, key performance indicators (KPIs) are there to answer the question and nudge you to even greater heights.
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marketing, data, best practices, business optimization, public relations
    
Meltwater
Webinar Published By: Meltwater     Published Date: Apr 13, 2016
Watch this webinar from Forrester analyst Sam Ngo and learn how social insights can move the needle on business objectives across your organization.
Tags : 
data management, business practices, internet, marketing, best practices
    
Meltwater
White Paper Published By: Adobe     Published Date: Apr 11, 2016
A Adobe foi nomeada líder na Forrester Wave™: Plataformas de Experiências Digitais, segundo o relatório do último trimestre de 2015. Não importa o tamanho do seu negócio, a Adobe Marketing Cloud te dá o poder de entregar experiências individuais relevantes. Baixe o relatório para descobrir o que a Forrester tem a dizer sobre o que temos a oferecer.
Tags : 
adobe, experiências digitais, forrester, search marketing, email marketing
    
Adobe
White Paper Published By: Cherwell Software     Published Date: Apr 07, 2016
B/E Aerospace is the worldwide leading manufacturer of aircraft passenger cabin interior products and the leading global distributor of aerospace fasteners for commercial, business jet, and military markets. The company has leading worldwide market shares in all major product lines and serves virtually all of the world’s airlines, aircraft manufacturers, and leasing companies through its direct global sales and customer support organizations. Headquartered in Wellington, Florida, B/E Aerospace has grown to nearly 12,000 employees and 220 sites around the world and a true follow-the-sun model for global customer support.
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best practices, customer support, business intelligence, business optimization, branding
    
Cherwell Software
White Paper Published By: SAS     Published Date: Mar 31, 2016
In every industry today, businesses feel a fierce urgency to become customer-centric. They want to know what they can do to preserve and expand existing customer relationships and attract the best new customers.
Tags : 
best practices, customer relations, business intelligence, analytics, big data
    
SAS
White Paper Published By: SAS     Published Date: Mar 31, 2016
Digitization creates major opportunities for financial services – automating operations, expanding channels, delivering engaging customer experiences.
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analytics, financial services, operations, digital management, data
    
SAS
White Paper Published By: Sailthru     Published Date: Jan 26, 2016
To help retention-focused retailers modernize the RFP approach, our team of retention marketing experts have identified four core areas where the email RFP must be overhauled, and included the new, modern questions to use in your own RFP.
Tags : 
sailthru, email, marketing, retention, cross-channel
    
Sailthru
Webinar Published By: Uberflip     Published Date: Jan 20, 2016
In this webinar, we’ll teach you how to build a content library that packages product information, pulls in prospects, and frees your Sales team up to close more deals.
Tags : 
uberflip, content, engagement, content, opt-in
    
Uberflip
Webinar Published By: Uberflip     Published Date: Jan 20, 2016
In this presentation, SnapApp’s Vanessa Porter joins us for a discussion on how to leverage new interactive content formats in tandem with a content experience that’s optimized to make it all work.
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uberflip, content, engagement, snapapp, content
    
Uberflip
White Paper Published By: Uberflip     Published Date: Jan 19, 2016
The problem here is pretty clear — in order for B2B marketers to maximize their content marketing ROI, they’re going to need to figure out a more effective way to increase content consumption and engagement. But how can you improve your content’s performance when no one can find your content in the first place?
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uberflip, content, engagement, content, discoverability
    
Uberflip
White Paper Published By: Microsoft Dynamics     Published Date: Jan 19, 2016
Download the whitepaper How to Elevate Sales Team Performance, evaluate your organization against the CSO Insights SRP Matrix, and set a winning course toward tighter sales process—and improved performance. Ready. Set. Go.
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cso insights, improve sales performance, sales performance, sales performance management, sales measurement
    
Microsoft Dynamics
White Paper Published By: Blue Valley Telemarketing     Published Date: Dec 04, 2015
Learn how telemarketing places quality content in the hands of qualified decision makers in real time.
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blue valley, blue valley telemarketing, telemarketing, content marketing, content management
    
Blue Valley Telemarketing
White Paper Published By: Act-On     Published Date: Apr 29, 2016
Landing pages are the foundation that supports successful inbound marketing campaigns. Once you’ve done all the work of attracting visitors to your site, they’re the key to making the connection – and getting the conversion.
Tags : 
marketing, content marketing, best practices, business optimization, conversion
    
Act-On
White Paper Published By: Act-On     Published Date: Apr 29, 2016
Top-performing marketing leaders understand the need to allocate their time and resources across the entire spectrum of marketing, acknowledging that an effective marketing strategy goes well beyond just driving demand for sales.
Tags : 
marketing, business development, sales, business practices, internet marketing
    
Act-On
White Paper Published By: AdRoll     Published Date: Apr 28, 2016
Trends and benefits of re-targeting in the world's largest social network
Tags : 
facebook, targeting, social, impressions, emerging marketing
    
AdRoll
White Paper Published By: GrowthIntel     Published Date: Apr 22, 2016
No matter what your company does or which area of the economy it operates in, there is nothing more important than generating new business. It’s not just a matter of success, but of survival.
Tags : 
sales, outbound marketing, lead generation, demand, internet marketing
    
GrowthIntel
White Paper Published By: Adobe     Published Date: Apr 15, 2016
If your company is a car, data can change it form a sedan to a Porsche. Data-driven marketing helps you predict what your customers want and deliver it faster and better. Our report, Demonstrating Impact: Pedal to the Metal, outlines five ways data-driven marketing can transform your business into a machine that can leave your competition in the dust. Download our guide to learn how data-driven marketing can help you: • Define the right goals and performance indicators • Make better business decisions faster • Deliver personalized and compelling experiences • Spend budget more profitably • Enhance employee efficiency Download our guide to transform your business.
Tags : 
adobe, data driven marketing, marketing, business intelligence, market research
    
Adobe
White Paper Published By: Adobe     Published Date: Apr 15, 2016
Every year, consumers demand more personalized content. But the challenge is to deliver that content across new channels, devices, and experiences. Read The Marketer’s Guide to Articulating DAM Return on Investment to learn why a digital asset management solution can be the key to delivering more content, faster. Read the Adobe white paper to learn more about: • Why you need DAM over other content storage solutions • How to make the ROI case for DAM • Companies who have used DAM for success
Tags : 
adobe, customer experience, dam return, digital asset management, return on investment
    
Adobe
White Paper Published By: nFusion     Published Date: Apr 12, 2016
Organizations always want to aggressively grow and expand
Tags : 
nfusion, customer experience, website design, internet marketing, crm solutions/software
    
nFusion
Webinar Published By: Boomtrain     Published Date: Mar 29, 2016
CBSi's VP of Product and Thrillist's VP of Technology discuss their strategies for boosting engagement and driving reader loyalty.
Tags : 
audience development, user engagement, audience engagement, audience retention, user retention
    
Boomtrain
White Paper Published By: Boomtrain     Published Date: Mar 29, 2016
Learn how to get more value out of your traffic by turning nameless visitors into loyal, engaged subscribers.
Tags : 
audience development, user engagement, audience engagement, audience retention, user retention
    
Boomtrain
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