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Consumer Response to Travel Site Performance

Looking back to the first iterations of travel Web sites, we can appreciate just how far technology has come. As advancements like high-speed connections began to replace the now archaic dial-up experience, consumers adjusted their expectations and demands of the companies they patronized. To gain a deeper understanding of the status of travelers' current online expectations, Akamai commissioned PhoCusWright to conduct a study examining key elements of the online consumer experience.

NCM Fathom

NCM Fathom business events has reinvented corporate communications, offering cinema events in local movie theatres nationwide. Its parent company, National CineMedia (NCM), networks more than 1,300 theatres through a joint venture with AMC Entertainment Inc., Cinemark USA, Inc., Regal Entertainment Group and other leading theatre affiliates. Fathom business events leverage this network to help organizations communicate mission-critical business messages to privately invited target audiences with efficiency, scale and impact. In-theatre presentations, live satellite broadcasts and pre-recorded multicasts come to life on the big screen in high definition with cinema surround sound. Companies like Microsoft, Mary Kay, Bayer HealthCare, Papa John's and The Coca-Cola Company use cinema events to connect with clients, prospects, consumers, employees and partners with greater impact than ever before. Cinema events lead to higher attendance, deeper knowledge retention and better returns.

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