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Results 1 - 25 of 41 matches |
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Email Relationship Management, Part 1 |
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Today more than 30 billion emails are sent each day. However, 90% of database and direct marketers are not leveraging this popular marketing channel. Why? Is it because email doesn’t have a great ROI? Is it too expensive? Read this article for more information.
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Email Relationship Management, Part 2 |
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Learn more about the power of email in part 2 of this Email Relationship Management white paper. If you are a database marketer looking to leverage email as a channel to increase your ROI, take the challenge.
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Assembling a Quality Email Marketing Team |
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Email marketing should be considered a key component of a company’s overall marketing strategy. In the past many companies treated email marketing as an afterthought, failing to devote the talent and resources needed to affect an appreciable return on investment. To get the most out of an ongoing email marketing campaign, a quality team of knowledgeable professionals must be assembled.
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Managing Your Online Brand Reputation |
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Your online brand reputation can affect many areas of email marketing, including acquisition strategy, list hygiene, delivery, and conversion rates. Join experts from BlueHornet's Deliverability & Privacy Services team and Pivotal Veracity to learn ways to assess and manage your online brand reputation more easily.
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Leveraging a Trigger-based Email Program to Create Relevant and Timely Campaigns |
| By :Bronto |
Published Date: Jun 04, 2008 |
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Even if you're new to email marketing, it will come as no surprise that relevance and timeliness drive responses today, not the generic mass email blasts that once did. The reason? Your customer and prospects inboxes are full and in order for you to stand out, your messages have to relate to them instantly. An easy, and often overlooked way, of incorporating a successful email marketing program, is to include transactional and trigger based email campaigns.
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Increasing Email Deliverability: Getting Email to the Inbox |
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Deliverability remains one of the most important challenges for email marketers. That's why you need to take all the proper steps to increase their ability to get into that all-important inbox. Read this white paper to learn more about how you can boost your email program's deliverability performance.
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Driving ROI Through Email Relevance |
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This informative white paper provides 10 great tactics to get you started trying to make that prediction come true. Read this white paper to learn more on how you can drive your email marketing ROI through email relevance.
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A Guide to Effective Email Acquisition |
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This white paper provides a number of well-tested, organic methods for email acquisition – giving marketers actionable insight to attract and retain a loyal, profitable subscriber base. Download it now.
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Email Marketing Is a Science |
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Success can be achieved by mixing up the right ingredients: list, offer, creative, format, timing. Learn about the obstacles in today's technology and how you can achieve email marketing success.
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Email Deliverability in the Age of Spam |
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Nonprofit organizations of all sizes are facing considerable challenges as they reach out to their supporters using email. Learn how to overcome these challenges and connect with your customer with a minimum of filtering and blocking.
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How to Handle Spam Complaints |
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Organizations using e-mail marketing as a part of their overall communications plan can utilize a variety of tactics to effectively manage and reduce spam complaints. The purpose of this white paper is to educate organizations and marketers on the basics of the CAN-SPAM act by weeding through the jargon.
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How and Why To Switch Email Service Providers |
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There are more than one hundred Email Service Providers (ESPs) selling their services in the market today and all of them are on the hunt for new customers. This white paper identifies what we call, "decision points," factors that make it worth your while to consider finding a new ESP.
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Getting Started with Email Marketing |
| By :Infacta |
Published Date: Jan 22, 2007 |
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In this series, we will provide an overview on email marketing, offer tips to help make your e-mail marketing campaigns more successful, review the tools necessary for effective email marketing and expose email marketing mistakes to avoid.
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How to Build Effective Email Subscription Lists |
| By :Infacta |
Published Date: Jan 22, 2007 |
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Online consumers demand relevance, so list builders must focus on building large, highly-relevant lists rather than just gathering a bunch of email addresses. In this article, the author will discuss list size, registration methods, data collection and permission requirements.
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Results 1 - 25 of 41 matches |
Sort Results By : Published Date | Title | Company name |
