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Email Marketing

E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund raising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.
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White Paper Published By: Zuberance     Published Date: Feb 11, 2012
The over-saturation of advertising, and an ever-increasing distrust of ads, has led to a decline in the effectiveness of Paid Media. All the while, Earned Media is only gaining momentum, and for good reason. Read why earned media is so powerful.
Tags : 
marketing, word of mouth marketing, social marketing, social media roi, brand advocates
    
Zuberance
White Paper Published By: YouSendIt     Published Date: Feb 04, 2012
Download this complimentary report and learn about the overwhelming number of business managers using an application or service that is not sanctioned by IT.
Tags : 
yousendit, manufacturing, email maketing, ecommerce, healthcare
    
YouSendIt
Free Offer Published By: HubSpot, Inc.     Published Date: Jan 31, 2012
Receive a free marketing assessment from HubSpot today and learn how you can drive more leads and more sales!
Tags : 
seo, email marketing, blogging, ppc, marketing software
    
HubSpot, Inc.
White Paper Published By: Hacker Group, Inc.     Published Date: Jan 27, 2012
Mobile marketing is not about a platform or list of devices; it's the way people are consuming your messages. Mobile does everything your laptop and desktop can do - and much more. Are you keeping up?
Tags : 
business mobile, mobile marketing, advertising on mobile, advertising sms, mobile marketing help
    
Hacker Group, Inc.
White Paper Published By: Oracle     Published Date: Jan 25, 2012
Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers.
Tags : 
on demand, oracle on demand, instant gratification, crm, customer relationship management
    
Oracle
White Paper Published By: Act-On     Published Date: Jan 23, 2012
In this comprehensive 17-page guide from Smart Selling Tools, you will learn tips and techniques to help you:.Collect and Deliver Meaningful Lead Data .Cultivate Leads Beyond the Top of the Funnel .Uncover Opportunities Within Channels Already in Place .Create a Larger Impact with Your Email Marketing Initiatives The top 10 strategies for each category, plus a marketing tools success checklist is also included.
Tags : 
act-on, marketing, selling, tools, marketing sales
    
Act-On
White Paper Published By: Act-On     Published Date: Jan 23, 2012
This new Raab Report transforms marketing automation adoption from a demanding leap to a manageable flight of steps. In this five-page report, you'll learn an incremental approach that lets companies adopt marketing automation - without the pain and cost of a massive deployment project. .
Tags : 
act-on, marketing, marketing automation, market planning, effective marketing
    
Act-On
White Paper Published By: Act-On     Published Date: Jan 20, 2012
Do you wish your email marketing system delivered just a bit more functionality? Are you spending lots of time managing multiple tools and correlating the data they provide? Would it be useful if your CRM and email were tightly integrated? Maybe it's time to consider a marketing automation solution. This new report from Gleanster Research will help you.
Tags : 
email marketing, marketing automation, marketing solutions, automation solutions, managed hosting services
    
Act-On
White Paper Published By: Eloqua     Published Date: Jan 13, 2012
Email deliverability is about maximizing the potential number of emails reaching the inbox. Privacy is about safeguarding the personal information contained in your mailing database. Download this guide to learn about privacy and deliverability.
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email deliverability, email privacy, privacy and deliverability, email marketing, marketing automation
    
Eloqua
White Paper Published By: Eloqua     Published Date: Jan 13, 2012
Use this guide as a checklist to compare your current email marketing technology against four core areas where marketing automation extends the power of email - audience targeting, automating marketing tactics, enabling sales and measuring results.
Tags : 
email marketing, marketing white paper, marketing automation, behavioral targeting, marketing data
    
Eloqua
White Paper Published By: Bronto     Published Date: Jan 04, 2012
This customer-centric approach has made ACK a trusted brand and go-to source for paddlesports enthusiasts and outdoor adventurers. As ACK has evolved and grown, email has become an important driver of revenue.
Tags : 
bronto, marketing, ack, austin canoe & kayak, customer enagagement
    
Bronto
White Paper Published By: NetShelter - YouSendIt     Published Date: Dec 14, 2011
Read this white paper to learn why implementing a secure email attachment management solution can help you enhance security and productivity.
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email attachments, online file sharing, ftp replacement, send large files, secure file transfer
    
NetShelter - YouSendIt
White Paper Published By: Gleanster     Published Date: Dec 14, 2011
This benchmark report is 26 pages and is based on the experiences of 319 companies. It includes the following sections: Reasons to Implement, Challenges, Value Drivers, Core Technologies and Success Story. It also includes a Vendor Landscape section with company descriptions, analyst commentaries and comparative rankings for 47 technology solution providers.
Tags : 
gleanster, marketing, email marketing, personalization, b2b
    
Gleanster
Webinar Published By: SeeWhy     Published Date: Nov 28, 2011
Learn quick changes you can make to your website this week that will double your email address capture. This webcast also reviews tips for driving eCommerce revenue through promotional emails, and teaches you how to put a $ value on every email address - both designed to help you optimize your overall online marketing strategy.
Tags : 
seewhy, marketing, email, email address, promotional emails
    
SeeWhy
White Paper Published By: Oracle     Published Date: Nov 16, 2011
In this white paper, find out more about Right Channeling and how it can benefit your organization.
Tags : 
contact center software, instant answer agent, intelliresponse, oracle, right channeling
    
Oracle
White Paper Published By: Oracle     Published Date: Nov 16, 2011
Learn how to meet expectations on the evolving consumer journey through the cross-channel commerce landscape of today, driven by technical trends.
Tags : 
ecommerce, business research, enterprise technology, it solution, retail applications
    
Oracle
White Paper Published By: Oracle     Published Date: Nov 16, 2011
This whitepaper takes a look into opportunities for organizations to provide a superior experience focusing on integrating a CRM eCommerce solution.
Tags : 
ecommerce, business research, enterprise technology, it solution, retail applications
    
Oracle
White Paper Published By: Net Atlantic     Published Date: Nov 09, 2011
As you plan for 2012, use the seven email marketing trends to guide your marketing initiatives. Download Net Atlantic's white paper to learn more about how to optimize your email marketing for the modern marketing era.
Tags : 
net atlantic, marketing trends, email marketing, marketing, whitepaper
    
Net Atlantic
Case Study Published By: IBM     Published Date: Nov 09, 2011
Learn how intelligence, integration, and interactivity can drive the results you are looking for!
Tags : 
marketing, intelligence, integrattion, interactivity, unica
    
IBM
White Paper Published By: IBM     Published Date: Nov 09, 2011
Learn how you can transform your marketing practices into interactive marketing!
Tags : 
customer, unica, cross-channel, cross channel marketing, interactive
    
IBM
White Paper Published By: IBM     Published Date: Nov 09, 2011
Findings From Forrester's Q4 2010 Survey Of Customer Intelligence Professionals
Tags : 
marketing, unica, technology, adoption, ci
    
IBM
White Paper Published By: IBM     Published Date: Nov 09, 2011
Learn how Unica provides a MAP with a high level of customizable business rules and processes!
Tags : 
marketing, map, marketing automation, sirius assesments, unica
    
IBM
White Paper Published By: Bronto     Published Date: Nov 07, 2011
To help you navigate the waters, here are eight signs that you may have outgrown your current Email Service Provider (ESP) and are ready to step up to a richer, more advanced email marketing platform.
Tags : 
bronto, marketing, email marketing, email service provider, esp
    
Bronto
White Paper Published By: Bronto     Published Date: Nov 07, 2011
As channels for communicating digitally with customers evolve and increase, email's role is changing. Explore current trends in e-commerce, the influences of social content and the mobile experience, as well as provide ideas you can deploy now to distinguish yourself in the inbox.
Tags : 
bronto, marketing, email marketing, customer engagement, strategies
    
Bronto
White Paper Published By: Marketo     Published Date: Nov 04, 2011
Marketing Automation is a comprehensive solution that can dramatically increase the ROI of the investment in your CRM solution. Learn what Marketing Automation is, the benefits of CRM and marketing automation systems, and why CRM alone is not enough.
Tags : 
marketo, marketing automation, roi, crm, marketing
    
Marketo
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Sub-Categories: Email Marketing Services/Software, List Management

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