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Results 1 - 9 of 9 matches |
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Chinese Search Engine Engagement |
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Comparing the two search engines predominantly used by Chinese searchers – Baidu and Google.cn – Enquiro conducted an eye tracking study with Chinese students to answer how Search user interaction can differ between cultures, languages and reading patterns. How do Google and Baidu compare? And how do Chinese searchers use organic vs. paid listings?
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Mobile Marketing Guide: Using Handsets to Drive Sales |
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The mobile marketing channel offers direct access to consumers, instant and measurable market feedback, ongoing relationships with customers, and the ability to tap impulse buying. Mobile phones offer more powerful targeting, interactivity and personalization capabilities than the Internet.
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Real Time Information Delivery To Any Location Worldwide |
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To attract and retain customers, financial institutions today must be able to provide customers with real-time, reliable information about their bank accounts and transactions, no matter where they are located. Anywhere access to actionable account information helps customers control their finances, fight fraud, and conduct their lives more efficiently.
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The CMO's Strategic Agenda Benchmark Report |
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Marketing executives, face a constant stream of business pressure. At the same time, customer expectations are increasing and customer satisfaction is becoming increasingly difficult This report provides a blueprint of what best-in-class CMO's (Chief Marketing Officers) do differently to improve marketing effectiveness through marketing automation.
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Results 1 - 9 of 9 matches |
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More Emerging Marketing Topics |
Instant Messaging Marketing, Viral Marketing, Blog Marketing, Press Release Marketing, Wiki Marketing, Podcast Marketing, Behavioral Marketing, Local Marketing, Social Networking, Classified Advertising, Microsites, International Marketing, Loyalty And Retention |
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SPECIAL REPORT |
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7 Steps Brands Should Take When Planning Their Interactive Marketing Efforts
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It has been projected that interactive marketing spending will hit the $61 billion mark by 2012. With this much competition, a brand needs to make sure the dollars it invests in interactive marketing are well spent or risk being lost in the growing ad clutter. To help ensure its ad money won’t be wasted, a brand needs a blueprint to follow in order to guide it to interactive marketing success. |
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