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<title><![CDATA[www.emarketingpapers.com/Ad Serving/Prestitials]]></title>
<description><![CDATA[An advertisement delivered between the display of two other Web pages. Typically the ad is smaller than a full screen, and usually it must be viewed in its entirety, or the user must take a step to remove it from view.]]></description>
<link>http://www.emarketingpapers.com/ad-serving/prestitials/</link>
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<title><![CDATA[The Infinitely Complex Online Sale]]></title>
<link>http://www.emarketingpapers.com/whitepaper59/</link>
<pubDate>2006-05-01 00:00:00</pubDate>
<description><![CDATA[Publishers spend millions generating content, designing user experiences, and promoting themselves as the destination of choice when people open up their browsers. In order to pay for the user&#39;s attention, they sell impressions. But who should publishers sell to? Be sure to consider the key points explained in this paper.]]></description>
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