Lotame

Lotame is a marketing technology company powered by the superior segmentation of audience data. Lotame's flagship targeting and analytics platform, Crowd Control, collects and interprets unstructured publisher data to make audience planning as easy as keyword buying. We activate audiences for advertisers with comprehensive online marketing solutions, provide publishers with multiple revenue streams from data and media, and sell to data buyers Lotame Audience Segments derived from our unparalleled knowledge of human behavior.

Corporate Website :

www.lotame.com

Research from this company :

Online Brand Optimization: Metrics that Matter and How to Use Them to Effectively Change Outcomes