Get your company's research in the hands of targeted business professionals.

Consumer Response to Travel Site Performance

Looking back to the first iterations of travel Web sites, we can appreciate just how far technology has come. As advancements like high-speed connections began to replace the now archaic dial-up experience, consumers adjusted their expectations and demands of the companies they patronized. To gain a deeper understanding of the status of travelers' current online expectations, Akamai commissioned PhoCusWright to conduct a study examining key elements of the online consumer experience.

Response Media

"Response Media was established in 1979 by current CEO, Betty Abion. Her goal was to provide unparalleled service to direct marketers. Now, more than two decades later, the market has changed and the company has grown, but our commitment to superior service remains at the forefront of our business philosophy. We continue to offer our clients strategic, timely and insightful solutions to their marketing needs. Betty states, “clear communication and open dialogue with our clients from campaign concept through completion keeps them coming back, campaign after campaign. We really listen.”

Corporate Website :