This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine. Download Now
More and more, companies are realizing the importance of creating a strong online presence both in the free organic search results and the paid advertisements that appear alongside those results. The tracking features of website logs and the measurability of pay-per-click ads enable marketers to monitor the traffic of their organic listings and the performance of their online advertising campaigns. However, it's comparatively more difficult to determine how the placement of those search listings and online ads affect consumer brand perceptions. Download Now
Organizations evaluating higher-end web analytics products must consider many factors in deciding which product best meets their needs. These factors go well beyond a simple comparison of reports and base license prices. Download Now
CSC is a multi-billion dollar company with over 90,000 employees in over 80 countries. Get an overview of how CSC Financial has produced 40% more deliverables without increasing staff, expedites the sharing of status reports, and automates management of the marketing shared services.