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Automated Uplift: Welcome to the Future of Web Marketing

Omniture
By : Omniture
INFORMATION
Published : Apr 11, 2007
Length : 1
Type : White Paper
 
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Overview :
Wish you could target your online customers on a 1-to-1 basis? Now you can. Learn how on-site behavioral targeting from Omniture Touch Clarity can help you to achieve 40-200% automated uplift in revenue, conversion rates or profitability. It pays be more relevant.
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Behavioral Ad Networks

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Behavioral Marketing

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Emerging Marketing

 

Easy implementation. Omniture offers an Open Transaction Framework that allows you to use a single data collection tag within your web site, which makes it quick and easy to turn on the power of both Omniture's award-winning web analytics and on-site behavioral targeting solutions. In other words, we've integrated the two technologies, so your IT staff will be extremely happy.

Fully automated. With no business rules or customer segments to define and manage, our self-learning, fully-automated targeting technology makes the optimization process easy for you to test and target the right content to each individual visitor on your Web site in real-time. You simply create and upload the different campaigns, content and promotional offers you want to optimize, and our system does all the heavy lifting.

Automated uplift. Omniture Touch Clarity customers consistently achieve 20-200% increases in yield from their most valuable Web site real estate, and we expect to deliver you at least 3x the return on investment in the first year. It’s precisely why Omniture Touch Clarity boasts a 95% customer renewal rate.

Time to take action. A recent Forrester Research study with more than 300 marketing executives declared optimization as the rallying cry for 2007, and it specifically showcased the category of solutions that Omniture Touch Clarity delivers as the #1 area of marketing technology investment this year. Let us show you what the Omniture Touch Clarity solution can do for you and your online revenue.

Learn more: To become a candidate for our extremely low-risk pilot program, please contact your Omniture Account Manager.

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