| INFORMATION |
| Published : |
Jun 13, 2007 |
| Length : |
16 |
| Type : |
White Paper |
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| Overview : |
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Explore how consumer products executives are gaining actionable market intelligence and clear visibility into all aspects of the enterprise, its suppliers, and customers -- to execute brand strategies efficiently at the shelf level. The key: an integrated sales and marketing approach. For printed copies of the SAP Insight, see the U.S. Collateral Catalog on mySAP SRM. |
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