Learn how Intel uses an online community to:
* ensure secure collaboration between Intel and its partners
* enable partners to communicate in open discussions around shared interests
* improve market competitive advantage for Intel and its partners
* provide channels for co-innovation and joint marketing campaigns
Most people know Intel as a provider of microprocessors for large manufacturers such as Apple, HP and Dell. However, few realize that a large proportion of Intel's business comes from an elaborate network of partners and resellers from around the globe. Effectively managing and engaging these partners requires tremendous resources from Intel. By enabling these partners with the expertise and information they need, Intel continues to maintain and strengthen its competitive advantage in the market.
